Acer decides to acquire Gateway
The computer industry is starting to heat up with the battle for placement as the top computer vendors. The Taiwan-based Acer, has just planned to purchase Gateway for a sum of about $720 million US dollars. This is a hefty sum of money, but with the acquisition, they will have a combined revenue of $15 billion a year. I think that makes up for the payment. With this purchase, Acer will move into the third spot behind HP and Dell as the top computer vendors worldwide. The crazy thing is that it knocks Lenovo out of the third spot, which it has worked very hard to achieve. Lenovo moved into the third spot after is purchased IBM’s personal computer sector and they have pushed quite hard to get their sales up. Acer will have to try and bring back the Gateway model from where it was back in the 90′s, when it was hotter than Dell. The problem with Gateway is that their products just couldn’t keep up with HP and Dell and it has since fallen far behind. With Acer’s quality marketing and branding, they might be able to bring the model’s back to where they were 12 years ago. It looks like Lenovo might have to do something quick if they want that spot back from Acer.
